SERVICES LEAD GENERATION & DATA ANALYTICS

Services Lead Generation & Data Analytics

We are hiring a SERVICES LEAD GENERATION & DATA ANALYTICS professional to join the Services Unit at Girbau Headquarters, located in Vic (Barcelona).

Key Responsibilities

Develop and implement lead generation strategies for services, using both digital and traditional channels.
Collect, analyze, and interpret market and sales data to identify new growth opportunities.
Create and maintain accurate, up-to-date databases of potential customers.
Design and oversee marketing automation campaigns focused on lead acquisition.
Produce marketing content to promote services, solutions, and digital offerings.
Collaborate closely with sales and marketing teams to optimize the customer pipeline.
Deliver regular performance reports on campaigns and propose continuous improvement actions.
Identify market trends and recommend data-driven strategic initiatives.

Education & Professional Experience

Bachelor’s or Master’s degree in Business Administration, Marketing, Data Analytics, or a related field. Additional training in Lead Generation and Data Analytics will be considered a plus.
Proficiency in Google Analytics, Power BI, and CRM platforms (Salesforce, HubSpot, etc.).
Previous experience in strategic marketing within industrial companies, preferably with a servitization focus, is a plus.
Advanced level of English.
Minimum of 3 years of experience in a similar role.

Competencies

Proactive, analytical professional with strong organizational and time-management skills, and a clear customer- and results-oriented mindset.

What You’ll Find at Girbau

An outstanding workplace that values people and actively promotes professional development and well-being to achieve long-term success.
Work–life balance.
Hybrid work model.
On-site cafeteria service.
Gym and instructor-led fitness classes.
On-site medical service.
Physiotherapy service.
Life insurance.
Flexible compensation plan.
Ongoing training and development programs.

Excellence

We work hard to ensure quality in our services, products, processes, and relationships, always striving for continuous improvement and customer satisfaction.

Collaboration

We work together as one team, both internally and externally, sharing knowledge and experience with our community to achieve results that are greater than the sum of individual efforts.

Integrity

We act with consistency, transparency, and honesty. We do the right thing — even when no one is watching.

People Care

Everything we do starts with empathy. We respect people, their wellbeing, their needs, and their diversity, whether they are customers, colleagues, suppliers, or partners.

Passion

We love what we do. We work with energy and enthusiasm to create innovative solutions, always eager to learn and questioning how we can do things better.

Commitment

We’re proud to be part of our community and take responsibility for our customers, our company, people, and the planet. We work hard to achieve our goals, overcoming any obstacle along the way.